Reach everyone who matters in the Northeast, Mid-Atlantic, and Southeast.
Between Food Trade News, Food World, and foodtradenews.com, we offer unparalleled access to leaders and decision-makers up and down the east coast.
Decision-makers read us religiously.
We're the first read for many leaders of major companies in every segment of the trade. CEOs, regional VPs, and purchasing executives count on our coverage to stay on top of market trends and changes.
45+ years of credibility and trust.
Since 1978, we've been breaking news, analyzing data and trends, and covering the people and personalities of the trade. We are the go-to resource for industry insiders.
We get you seen.
Print and online ad campaigns, advertorial features, and commissioned special sections put you in front of the people who make things happen.
Let's talk.
Connect with our ad reps for a no-pressure discussion of your business, its place in the trade, and how we can put our deep connections in the industry to work for you.
Kevin Gallagher
kevin@foodtradenews.com
201-250-2217
Maria Maggio
maria@foodtradenews.com
443-631-0172
Media Kit
Advertising guide
The sections below will get you up to speed on everything you need to know about advertising with Food Trade News, Food World, foodtradenews.com, and the Grocery Industry Directory.
We cover the country's most densely populated region–a $300 billion market.
Food Trade News, Food World, and foodtradenews.com are read in every major headquarters of major retailers and distributors that operate or supply stores in the Northeast, Mid-Atlantic, and the Southeast.
HQ readership at in-region retailers and distributors
- Acme Markets, Malvern, PA
- Allegiance/Foodtown, Iselin, NJ
- Associated Grocers of New England, Pembroke, NH
- Associated Supermarket Group, Port Washington, NY
- Big Y, Springfield, MA
- BJ’s Wholesale Club, Westborough, MA
- Bozzuto’s, Cheshire, CT
- Burris Logistics, Milford, DE
- C&S Wholesale Grocers, Keene, NH
- CVS, Woonsocket, RI
- Dollar Tree, Chesapeake, VA
- Food Bazaar, Brooklyn, NY
- Food City, Abingdon, VA
- Food Lion, Salisbury, NC
- The Fresh Market, Greensboro, NC
- General Trading, Carlstadt, NJ
- Giant Eagle, Pittsburgh, PA
- Giant Food, Landover, MD
- The Giant Company, Carlisle, PA
- Hannaford, Scarborough, ME
- Harris Teeter, Matthews, NC
- Imperial Distributors, Worcester, MA
- Ingles, Asheville NC
- Key Food, Matawan, NJ
- King Kullen, Hauppague, NY
- Krasdale, White Plains, NY
- Lidl, Arlington, VA
- Market Basket, Tewksbury, MA
- MDI, Hickory, NC
- Northeast Grocers, Schenectady, NY
- Price Chopper, Schenectady, NY
- Quick Chek, Whitehouse Station, NJ
- Redner’s, Reading, PA
- Rite Aid, Philadelphia, PA
- Roche Bros., Wellesley, MA
- Royal Farms, Baltimore, MD
- Safeway, Malvern, PA
- Shaw’s/Star Markets, W. Bridgewater, MA
- Sheetz, Claysburg, PA
- Shoppers, Bowie, MD
- ShopRite (Wakefern), Keasbey, NJ
- Stop & Shop, Quincy, MA
- Stew Leonard’s, Norwalk, CT
- Tops Friendly Markets, Williamsville, NY
- Turkey Hill, Westborough, MA
- UNFI, Providence, RI
- Wawa, Wawa, PA
- Wegmans, Rochester, NY
- Weis, Sunbury, PA
HQ readership at out-of-region retailers and distributors
- 7-Eleven, Dallas, TX
- Ahold Delhaize, Amsterdam, The Netherlands
- Albertsons Companies, Boise, ID
- Aldi, Batavia, IL
- Amazon, Seattle, WA
- Costco, Issaquah, WA
- Grocery Outlet, Emeryville, CA
- Kroger, Cincinnati, OH
- Sam’s Club, Bentonville,AR
- Save A Lot, St. Ann, MO
- Sprouts, Phoenix, AZ
- Target, Minneapolis, MN
- Trader Joe’s, Monrovia, CA
- Walmart, Bentonville, AR
- Walgreens, Deerfield, IL
- Whole Foods, Austin, TX
Editorial opportunites
Non-traditional ways to tell your story
Feature Stories
Full-length profiles on leading retailers, wholesalers and manufacturers and their leadership teams. We capture their insights and share the story of how they’ve become successful.
Industry executive forums
Interactive roundtable panel featuring industry leaders and their views on important issues facing their companies and the food industry as a whole.
Events & Awards
Photo opportunities highlighting notable achievements of companies based in the Mid-Atlantic, Northeast and Southeast.
Q&A Features
In-depth, one-on-one interviews with some of the industry’s top leaders presented in question-and-answer format.
Circulation
Industry-wide reach
Circulation
Industry-wide reach
Category of trade Circulation within category Percentage of circulation Corporate chains: Executives/buyers/store managers 8,565 30% Small chains/independent operators 3,997 14% Convenience stores 1,427 5% Mass merchandisers 856 3% Club stores 571 2% Wholesalers/distributors 2,569 9% Manufacturers/brokers 9,421 33% All others 1,145 4% Total Food Trade News print circulation 28,551 100% Category of trade Circulation within category Percentage of circulation Corporate chains: Executives/buyers/store managers 6,614 29% Small chains/independent operators 2,965 13% Convenience stores 912 4% Mass merchandisers 684 3% Club stores 456 2% Wholesalers/distributors 2,052 9% Manufacturers/brokers 8,211 36% All others 916 4% Total Food Word print circulation 22,810 100%
Ad rates + specs:
Food Trade News and Food World
Typical space costs
| Ad size | 1x | 3x | 6x | 9x | 12x |
|---|---|---|---|---|---|
| Full-page | $3,665.97 | $3,550.91 | $3,320.91 | $2,975.91 | $2,960.22 |
| 3-column strip | $2,199.58 | $2,167.70 | $2,115.06 | $2,067.24 | $2,010.73 |
| Horizontal half page | $1,832.99 | $1,806.42 | $1,762.55 | $1,722.70 | $1,675.61 |
Insert costs
Single leaf: $3,415.50 (commissionable)
Double leaf: $4,680.50 (commissionable). Must have a minimum of 20,000 inserts per paper.
Agency discounts
Agencies receive a 15% discount on gross cost.
Color
$350 extra per page (net).
Closing dates
Materials must be received at least 10 days prior to publication date.
See our editorial calendars above for specific due dates.
Page size
52.5 column inches per page (5 columns x 10.5”).
Column space
1 column inch = 2″x 1″
Specs
Digital submissions should be high-resolution PDF files with all fonts and graphics collected/embedded.
No bleeds.
Color is process (CMYK). Ad sizes are described above.
Submissions
Submissions can be sent via email to Maria Maggio at maria@foodtradenews.com.
FTP
FTP (File Transfer Protocol) is available. For further information, contact Maria Maggio at 443-631-0172 or maria@foodtradenews.com.
Display sizes
Ad rates and specs:
Grocery Industry Directory
| Full page | $2,400 |
|---|---|
| Half page | $1,200 |
| Back cover | $4,000 |
| Inside front or inside back cover | $3,400 |
| Tab positions | $3,000 |
| Color | + $350 |
Ad rates and specs:
foodtradenews.com
E-mail blasts
$2000/mo. (buyout)Our newsletters and e-blasts go out multiple times per month with breaking news, industry event photos, and other updates.
Ads are sold on a buyout basis, with one exclusive advertising partner per month.
Welcome mat/popup
$2500/mo. (buyout)This ad displays to visitors as a popup upon first entry to the website. It will display once per visitor per day.
This ad is sold on a buyout basis with one excusive advertising partner per month.
Home page
$350/week (sold bi-weekly)Your ad will display in alternating slots at the top of the home page and interspersed with content on the home page.
Taking Stock
$350/week (sold bi-weekly)Your ad will run with Jeff Metzger’s widely read Taking Stock column.
News stories
$325/week (sold bi-weekly)Your ad will run with all news stories on foodtradenews.com.
Photo galleries
$325/week (sold bi-weekly)Your ad will run above photo galleries on foodtradenews.com. These are among the most popular parts of the website and receive regular traffic through our e-mail blasts and social media posts.
Columns
$325/week (sold bi-weekly)Your ad will run with our regular columns: Legislative Line, Statehouse Update, Terri’s Take, Metro Beat, and Soup to Nutz.
Trade Calendar
$300/week (sold bi-weekly)Your ad will run with our trade calendar, the authoritative schedule of industry events widely referenced throughout the trade.
Website ad specs
Art for all ad campaigns must be delivered in two sizes:
- Desktop: 2910 x 750 pixels
- Mobile: 900 x 750 pixels
Providing art at this size will allow us to serve your ad in full resolution on all devices.
Let's talk.
Connect with our ad reps for a no-pressure discussion of your business, its place in the trade, and how we can put our deep connections in the industry to work for you.
Kevin Gallagher
kevin@foodtradenews.com
201-250-2217
Maria Maggio
maria@foodtradenews.com
443-631-0172
